Improving First Byte Time

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(02-21-2012 04:07 AM)robzilla Wrote:  Site speed is not as big a ranking factor as some companies selling optimization services make it out to be, but if you think of your users, then improving your site's performance (i.e. their experience) certainly gives you an edge over that competitor.

Your TTFB does look to be an issue. I tested your homepage on my computer just now (from Europe) and saw a 1.5s wait-time, which is basically time spent waiting without anything happening. Definitely somethinig worth tackling. Are you on shared hosting?

Yes, we're on a HostGator shared hosting account. Although it's not completely finished, we wanted to roll it out as soon as possible to get it indexed in the search engines.